Work with Bruce
Start with the work.
A focused freelance project, an ongoing consulting engagement, or a place on your team. Bring the business need, and we can work out the right scope together.
Freelance and consulting
A defined project. A clear next step.
Get focused support with a Shopify build, ecommerce merchandising, a conversion review, brand positioning, lifecycle planning, or an AI-enabled workflow.
We agree the problem, deliverables, timeline, decision owners, and what evidence will tell us whether the work is helping.
Discuss a project ↗Corporate opportunities
Bring the work into your team.
Bruce is open to opportunities connecting brand, ecommerce, growth, customer experience, and commercial execution. The fit depends on the business, the scope, and the people doing the work together.
Experience across beauty, wellness, professional channels, and premium consumer brands in North America and Asia-Pacific.
Discuss an opportunity ↗The range of work
Strategy through delivery.
01Brand, marketing and commercial leadershipPositioning, go-to-market, sales alignment, growth marketing, and accountable teams.
Align the customer, brand, and commercial plan under one clear direction and accountable owner.
See case studies02Sales, ecommerce and customer experienceEcommerce, CRM, lifecycle marketing, conversion, retention, and premium service journeys.
Make the experience feel joined up from discovery through repeat purchase, rebooking, loyalty, and referral.
See capabilities03Content, education and product deliveryCampaign systems, content, video, professional education, AI, web and app delivery.
Move from creative direction and enablement into agentic workflows, AI search, connected platforms, and systems teams can use.
See case studies04Cross-functional, international deliveryRegional leadership across beauty, wellness, hospitality, and premium consumer businesses.
Align global direction with the local teams, channels, and customer realities that make strategy work in market.
About BruceEcommerce in focus
Experience behind the advice.
Shopify Plus and Recharge at Naturopathica, professional commerce at Wella, and private Shopify builds for consulting clients inform how Bruce connects the storefront to the wider customer journey.
Explore ecommerce expertise ↗A useful first conversation
What are you trying to change?
Share the context, timing, and type of working relationship you have in mind.